Psion's Ingenuity Working Community

By Telligent

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Ingenuity Working is an open online community, the ecosystem where Psion and its customers, resellers and developer partners meet, collaborate and work together to create the most customer-specific solutions in the industry. It extends the level of research and development resource Psion can harness to create customized offerings to its customers. By better understanding customer needs through the community, combined with the modular product platform, Psion provides existing and new customers with highly customized products, services and programs. This engagement results in cost reduction opportunities for customers, and growth opportunities for Psion and its partners.

Psion has improved the cost of sales while decreasing operating loss in an open and collaborative online social community. It has also realized a decrease in demand for help from Psion's support team. There is no other competitor in its industry doing what Psion is doing. The Ingenuity Working community has enabled Psion to speed past its competitors by removing barriers between employees, customers and partners, tapping into social market research, putting product R&D into the hands of customers and partners, and identifying a means to isolate product issues before they become serious problems. With over 12,000 registered users in the community, the site receives over 60,000 visitors per month. Adoption has been so successful that it has more visitors in its community than its corporate website (psion.com). In addition, community is twice as sticky in terms of site visit duration as compared to the corporate website.

March 2010 - present



Psion's Ingenuity Working Community

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Reviewed March 19, 2013 by alina

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i am very interested in your article,do...
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These are simply some of the techniques...
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great example of a "true" community...
Reviewed September 8, 2011 by Burt B

great example of a "true" community for customers, partners and employees

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it works...
Reviewed August 22, 2011 by Mike

it works...

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Great place to have interaction...
Reviewed August 22, 2011 by Jan S

Great place to have interaction between Partners, Customers, "just interested visitors" and Psion emplyees!

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Ingenuity Working (IW) has brought...
Reviewed August 18, 2011 by Luke W.

Ingenuity Working (IW) has brought me closer to Psion. It empowers us to collaborate, share and connect to fellow workers, partners and customers.

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Great community!
Reviewed August 17, 2011 by KHall

Great community!

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Great site and excellent demonstration...
Reviewed August 14, 2011 by Natalie

Great site and excellent demonstration of the power of community

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Fabulous execution of a well designed...
Reviewed August 12, 2011 by Jen

Fabulous execution of a well designed community strategy. Well done!

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Great community! Fresh content...
Reviewed August 11, 2011 by Ryan

Great community! Fresh content and easy to navigate

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What an amazing community! Well...
Reviewed August 10, 2011 by Jon

What an amazing community! Well done!

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ROI in Enterprise Social Media?...
Reviewed August 10, 2011 by James Crisp

ROI in Enterprise Social Media? Question Answered

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If there were ever any doubts about...
Reviewed August 10, 2011 by David Hedges

If there were ever any doubts about the relevancy of a community to an orgainsation the Psion site dispells those doubts comprehensively.

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User-friendly & secure place to...
Reviewed August 8, 2011 by Whitney

User-friendly & secure place to pass around ideas and work together

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Great example of combining R&D...
Reviewed August 8, 2011 by CommunityManager

Great example of combining R&D and social to create relevance.

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One word: addictive. The rich industry...
Reviewed August 7, 2011 by Anna

One word: addictive. The rich industry knowledge exchange is invaluable with the multimedia content and lively question and answer threads. The Off Topic Chat keeps me coming back for more with discussions ranging from Formula One racing to Pink Floyd. A

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This community is not just social...
Reviewed August 7, 2011 by Cecilia

This community is not just social for social's sake. You can really see how it adds value to Psion's business, their partners, and customers.

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Vision, functionality, information...
Reviewed August 5, 2011 by John

Vision, functionality, information right at your finger tips Psion has the right balance for maximum impact!

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Psion has weaved community into...
Reviewed August 5, 2011 by Wendy

Psion has weaved community into their overall corporate vision. These guys get community!

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Psion's community has more visitors...
Reviewed August 5, 2011 by Katie

Psion's community has more visitors than its corporate website--this is a true indication that consumers and partners really do crave interaction more than static content and companies can leverage community to build a better business. Kudos to Psion for

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Great site and an awesome example...
Reviewed August 5, 2011 by Kelly Brashear

Great site and an awesome example of a partner marketplace where they can showcase their offerings while enabling corporate collaboration with customers & partners

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Great interaction between partners...
Reviewed August 5, 2011 by Matt McCord

Great interaction between partners and employees.

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