By Intuit, Inc.
How does a seasonal business with 800 employees scale help to meet the needs of more than 20 million customers? Simple. Create a community that enables customers to help each other. Since its launch in 2007, the TurboTax Live Community has helped more than 10 million unique customers get free tax help.
Distributing Live Community across social media and advertising channels increased awareness and use of the free service. For example, the Live Community integration with Yahoo Answers resulted in a 58% higher engagement rate than other Internet locations, while a Super Bowl ad, TurboTron, was seen over 800 million times.
January 2010 to present
Overall Rating: (10 votes)
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Reviewed September 20, 2012 by Ethan
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Reviewed May 18, 2012 by Geri
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Reviewed April 27, 2012 by jbwmdxus
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Reviewed April 26, 2012 by Mariajose
Hola Mi nombre es Javier Polo Pe9rez y soy Ingeniero, y desde hace vaoris af1os me dedico a la Informe1tica de Gestif3n. He desarrollado varias soluciones informe1ticas que en el Mundo Hispano han obtenido una buena acogida debido a sus prestaciones y fe1Report Inappropriate Review