Social Technographics profile tool

Office of Citizen Services, U.S. General Services Administration

By Office of Citizen Services, U.S. General Services Administration

USA.gov, the official web portal of the federal government, is the flagship product of GSA's Office of Citizen Services (OCS). USA.gov content is arranged by topic, as opposed to agency name, to help the public find the information and services they need. USA.gov also links to state and local government websites.

If you don't find what you need on the site, you can send us an email, launch a webchat, or call 1 (800) FED INFO from 8 to 8, Monday-Friday. We also run a Spanish version of USA.gov called GobiernoUSA.gov.

GSA OCS is using social technologies to market our services. USA.gov and GobiernoUSA.gov are on Twitter, and USA.gov has a Facebook page. Through our blog called GovGab.gov and a government YouTube channel we launched, we market all the information and services the government has to offer. GovGab is also on Twitter.

In addition, GSA OCS has brokered government wide agreements to help other agencies use social technology tools. This way, each agency does not have to negotiate terms of service with their general counsel's office and social technology providers. We have 19 agreements so far. Here are a few examples:


- MySpace
- Slideshare
- YouTube
- Flickr
- Facebook

Social technologies are a great way for our agency and others to increase awareness of government information and services. We don't always have to ask for additional funds to use social technologies, since so many of the services are free. They're a good deal for taxpayers, and fast and easy to use.


- USA.gov has 9,230 Twitter/Tweet followers, GovGab has 2,484, and GobiernoUSA.gov has 1,276.


- USA.gov has 1,935 Facebook fans.


- Our GovGab blog showcases government information and how the public can use it in their daily lives. GovGab receives about 35,000 visits each month.


- We recently launched a government YouTube channel with more than 200 videos from 25 agencies.


- Our Independence Day Flickr photo contest received over 200 entries. The 10 best pictures were featured on our Gov Gab blog.


- Recovery.gov is a website that tracks how the money from the Recovery Act is being distributed. With the National Academy of Public Administration, an online dialogue was opened from April 27 to May 3 to ask the IT community how the site could be improved. Over 800 submissions were received. http://www.thenationaldialogue.org/

http://www.usa.gov/Topics/Multimedia.shtml

September 2007 to present



Office of Citizen Services, U.S. General Services Administration

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Kudos to this "GSA OCS has brokered...
Reviewed September 3, 2009 by TJ

Kudos to this "GSA OCS has brokered government wide agreements to help other agencies use social technology tools. This way, each agency does not have to negotiate terms of service with their general counsel's office and social technology providers."

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