Banner Engineering & Fishbowl Solutions Develop Mobile Library Application to Provide Anytime, Anywhere Access to High-Value Sales Collateral
By Fishbowl Solutions on behalf of Banner Engineering
Banner Engineering worked with Fishbowl Solutions to develop a mobile application that would enable their sales force to access sales collateral stored in Oracle WebCenter Content directly from Apple iPads and Android tablets. This Mobile Library application provides an interactive method for sales associates to share product information, and provides "anywhere" access to sales collateral. Content can be downloaded and stored locally, thus enabling sales reps to remain highly mobile and no longer depend on laptops and paper catalogs to share information. Any content stored locally can be synched back to WebCenter when a connection is established. The application's navigation structure is driven via metadata, enabling changes to be pushed out to all devices. Content can also be added to an Email cart providing the ability to email links to interested parties from Banner's website. Lastly, all content downloads and views are tracked by the application using Google Analytics.
Banner's Mobile Library application provides the ability to quickly disseminate new product information to customers. Banner's Mobile Library application gives Banner sales associates timely access to more product material than ever before possible while meeting with a customer. This can save critical time when they are trying to find a solution for the customer as quickly as possible. Sales associates can easily download and organize product information within custom folders, which can be created on-the-fly and named per customer. Meetings and customer presentations are much more efficient now as no time is wasted booting laptops, paging through product catalogs, or navigating websites. All relevant product information can be accessed and viewed with touch and swipe gestures, which has also helped make meetings much more interactive and engaging.
May 1, 2012